ABOUT

CONTENT DESIGNER OKX
APR 2024 – PRESENT

Driving user acquisition, conversion, and retention as part of the Growth Product team. Creating tailored onboarding experiences, revamping the referral program, and enhancing various rewards journeys. Matching users’ search intent for SEO, ensuring consistency across the platform while amplifying brand identity.

Find out more

Content Design
Content Strategy
A11Y
Localization
Service Design
User Research
SEO
Figma
Lokalise
Jira

EDITOR & SOCIAL MEDIA MANAGER POMEGRANATE MAGAZINE
OCT 2022 – APR 2024

Co-founded a print publication and creative community dedicated to platforming under-represented, London-based creatives. Edited articles for the Magazine’s print publication, managed our socials, and had a stint as content creator, highlighting fun events happening in the city.

Adobe Creative Suite

STUDENT THE UNIVERSITY OF HONG KONG
JAN 2022 – MAY 2022

Spent a semester abroad at the School of English. Learned quite a bit. Traveled a lot. Decided Hong Kong was a place I could live in.

Literary Theory
Critical Race Theory
Anthropological Linguistics

STUDENT KING’S COLLEGE LONDON
SEP 2020 – MAY 2023

Graduated with a Bachelor of Arts in English with Film Studies. Learned quite a lot. Decided I didn’t want to stay in London.

Literary & Film Theory
Gender Studies
Conspiracy Theories (but in a critical theory kind of way)
Discourse Analysis
Forensic Linguistics
Sociolinguistics
More Anthropological Linguistics

AVERAGE PERSON HONG KONG & ELSEWHERE
JAN 2002 –

Reading, writing, photographing, designing, and/or conjuring up imagined lives and the spaces they inhabit in a sketchbook, mostly. Learning, frequently. Waiting, patiently, for i-D Magazine’s “My Month in a Photo” submissions to make a comeback.

See life outside of work